"I am here to seduce you into a love of life; to help you become a little more poetic; to help you die to the mundane and to the ordinary so that the extraordinary explodes in your life." -- Bhagwan Shree Rajneesh.

I'm glad you're here.

I am a writer, open water swimmerdesigner-entrepreneur, and urban nerd. My mission is to find and capture insights from everyday, extraordinary living and share them with others. I write about the psychology of navigating the professional world, the millennial generation, the ever-changing work landscape, staying motivated, and current entrepreneurial, business, management, and teamwork strategies.

My current research focuses on the intersection of connection, community, loneliness, and storytelling. How we communicate and connect to each other — through words, ideas, businesses, infrastructure, and design — helps us create value and meaning in our lives and communities.

Stories and ideas are my forte. I write from both personal experience (the failures and successes) and I write to share the stories, research, and ideas of other brilliant people. This blog started as a column about making the transition to the professional world, figuring stuff out, and finding out what's important for you and your career. It has evolved into a blog on business, generating ideas, entrepreneurship, management, design, and teaching writing workshops. Other times, it's just an exploration into life, living and being. Join me for the ride.

I am a storyteller, writer and designer. My work dances at the intersection of architecture, technology, urbanism, psychology and creative design inspiration. I am interested in designing environments that enable people to be and live at their best. In the world I imagine, people live meaningful, deliberate, sustainable lives, full of serendipity, spontaneity and joy. I teach classes and workshops on writing, narrative development, and storytelling. I also offer a few one-on-one consulting and coaching spots for high-impact individuals. Join me as I unpack the psychology and stories of who we are and why we do what we do, and dream of what the future world can look like. If we can imagine it, we can make it.

About This Website

How do ideas happen? Where does the inspiration come from? When you have a good idea, what do you do with it?

It starts with is the idea that all ideas, goals, and dreams, and life changes start somewhere -- even if that somewhere is just a small note written to yourself on a piece of paper.

We all have ideas and wishes and dreams. But the brilliance is not just in having ideas: the power lies in how you execute these ideas and your rigor in implementation, action, and prioritization. The difference between having an idea that stays in your mind and an idea that becomes a reality is often a small small step of starting somewhere and making diligent progress. When we start things, this collection of small actions leads to unbelievable possibilities and changes.

My work is a perpetual answer to the open-ended question, "it starts with ... ?" I study where great ideas come from and help individuals and businesses do great work.

About Sarah: Quick Facts.

I am a writer, designer, and storyteller.
I started my career in psychology, and then studied landscape architecture at Penn Design.
I believe behavior is as much about context as personal will.
I worked for 5 years designing beautiful places in the world with SWA Group in Sausalito, California.
I was born in Germany, but raised in California.
I studied Psychology and Biology at Denison University in Granville, Ohio.
I love books, more than anything. Well, except maybe writing, and explaining things to people.
I'm more introverted than extroverted.
I raised $33,000 for Charity: Water for my 29th birthday and swam naked from Alcatraz to San Francisco as part of the campaign.
I love figuring out how the world works.
I draw when I talk and I speak with my hands.
I love doing handstands.
I really love numbers. I especially like memorizing them and I have a strange affinity for Pi.
I roam the world a lot.
I love being barefoot.
I currently reside in New York and San Francisco.
I love swimming. And dancing. And running. And walking.

Professional Biography

Sarah Kathleen Peck is a writer, storyteller, designer, and mover. She teaches writing workshops, speaks on the importance of great storytelling and communications design and writes both fiction and nonfiction.

She is the founder of the award-winning Landscape Urbanism website and journal, a website that explores the future of cities from a design perspective. She began her career in architecture and design, focused on the impact of the built environment on human potential and happiness. She spent five years at SWA Group, an international landscape architecture and design firm, where she grew her role as a designer into a leading voice in communications design. Her research and practice lies between landscape architecture, technology, communications, and strategy, allowing her to merge her passions for storytelling and narrative with landscape architecture and spatial design. Prior to entering the design world, Sarah’s research and writing in psychology focused on the relationships between design, environment and behavior; today she runs several event-based projects that focus on curating conversations between high-impact individuals.

Previously, Sarah was an associate editor for Penn Design’s journal, Via: Occupation, and a designer with SWA Group in Sausalito, CA. She has written and been featured in the Huffington Post, Psychology Today, Lifehacker, Planning, SPUR, ASLA’s The Dirt, and The New Planner, among others. She has taught workshops at the World Domination Summit, Bold Academy, General Assembly; participated in design hackathons including StartUp Weekend and Fast Company's Reinvent Business Hackathon, and has spoken regularly at conferences across the country.

Based in both San Francisco, CA and Brooklyn, New York, Sarah is a 20-time NCAA All-American swimmer who has successfully swam from Alcatraz 9 times, most recently raising $32,398 for clean water in a coordinated swim for charity: water.

 The opinions on this blog are solely from Sarah Kathleen Peck and not necessarily representative of my clients, customers, or affiliates.