About

How do ideas happen? Where does the inspiration come from? When you have a good idea, what do you do with it?

It starts with is the idea that all ideas, goals, and dreams, and life changes start somewhere – even if that somewhere is just a small note written to yourself on a piece of paper.

We all have ideas and wishes and dreams. But the brilliance is not just in having ideas: the power lies in how you execute these ideas and your rigor in implementation, action, and prioritization. The difference between having an idea that stays in your mind and an idea that becomes a reality is often a small small step of starting somewhere and making diligent progress. When we start things, this collection of small actions leads to unbelievable possibilities and changes.

My work is a perpetual answer to the open-ended question, “it starts with … ?” I study where great ideas come from and help individuals and businesses do great work.

During the day, I work full time as a communications specialist for the international landscape architecture firm SWA Group and I build projects that focus on the intersection of urbanism, urban design, landscape architecture and the built environment. I am also the editor for the recently-launched and nationally recognized website Landscape Urbanism (September 2011), an online journal and organization that looks at design, cities, and landscape and asks questions about the future of our cities.

In my spare time–and often in the messy space that’s not what a prototypical day looks like–I swim, write, learn (somewhat obsessively) and test new ideas in practice through multiple side projects. In all that I do, I study ideas, business, communications + strategy. If you’d like to learn more about what I do, I’ve written several essays about jobs and creating work you love, my thoughts on how to live,  rainfall and urban patterns, and landscape architecture.

In my work, it starts with ideas.  It starts with design.  It starts with writing. It starts with strategy. It starts with getting started.

I’m glad you’re here.

*** *** ***

The opinions on this blog are solely from Sarah Kathleen Peck and not necessarily representative of my employer(s) or affiliates. For more on my design work, writing, or other thoughts, check out my about.me page.

*** *** ***

Credits:

The beautiful photography on this website is the brilliant work of Melanie Duerkopp.
Site and tech support by the affiliate genius and tech superstar Nick Reese.